REPLICA: Episode Three

By Christina Karras and Ruby Staley

“REPLICA” is a project for A-ZINE, where we explore fashion; its influence and counterfeit culture.

In a world oversaturated with content coming at us from all angles, all the time, it feels difficult to make educated decisions as a consumer. “REPLICA” seeks to investigate our current culture and fashion, with note of trends, brand narratives and buyer attitudes. Follow the series over the next few weeks as we tell stories from the industry.

In this episode of the podcast we trace the impact of the logo trend and chat about what these logos represent (while having a laugh about the sheer power of people like the Kardashians) and examine the special type of consumerism it’s given birth to.